Dominick Salvatore
Managerial Economics in a Global Economy with Economic Applications Card
5th Edition - South Western
ISBN-10: 0324171870 ISBN-13: 9780324171877 640 Pages © 2004 Published
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PART I. INTRODUCTION.
Chapter 1: The Nature and Scope of Managerial Economics.
Chapter 2: Optimization Techniques and New Management Tools.
PART II. DEMAND ANALYSIS.
Chapter 3: Demand Theory.
Chapter 4: Demand Estimation.
Chapter 5: Demand Forecasting.
PART III. PRODUCTION AND COST ANALYSIS.
Chapter 6: Production Theory and Estimation.
Chapter 7: Cost Theory and Estimation.
PART IV. MARKET STRUCTURE AND PRICING PRACTICES.
Chapter 8: Market Structure: Perfect Competition, Monopoly, and Monopolistic Competition.
Chapter 9: Oligopoly and Firm Architecture.
Chapter 10: Game Theory and Strategic Behavior.
Chapter 11: Pricing Practices.
PART V. REGULATION, RISK ANALYSIS, AND CAPITAL BUDGETING.
Chapter 12: Regulation and Antitrust: The Role of Government in the Economy.
Chapter 13: Risk Analysis.
Chapter 14: Long-Run Investment Decisions: Capital Budgeting.
Thursday, November 13, 2008
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